In recent years, the B2B market has undergone a profound transformation. Business customers now expect the same simplicity, speed and immediacy that they experience every day when shopping online via B2C platforms.
For this reason, more and more companies are supplementing their traditional B2B Ecommerce portals with a dedicated mobile solution, capable of making the shopping experience even simpler and more immediate.
OS Retail was created precisely with this aim in mind: to offer business customers a genuine B2B Ecommerce experience on smartphones and tablets, available at any time and wherever they are.
OS Retail is the B2B Ecommerce app developed by Cosmobile to enable customers to browse catalogues, check availability, reorder products and make purchases directly from their mobile device.
The solution represents the natural evolution of the experience gained with Order Sender and the OS Enterprise Sales Force Automation platform, integrating all the features needed to manage the relationship between the company and its customers into a single app.
The aim is to simplify the purchasing process and ensure the company catalogue is always accessible.
One of the main advantages of OS Retail is the ability to work even without an internet connection.
Customers can, in fact:
When the connection becomes available again, the data is automatically synchronised. This feature makes OS Retail particularly useful for companies operating in environments where connectivity is not always guaranteed, such as retail outlets, construction sites, production facilities or remote areas.
Many B2B e-commerce platforms require customers to remember URLs, passwords and login procedures every time they wish to make a purchase. With OS Retail, the customer only needs to log in once.
Login details are stored securely and the app remains available on the device at all times, just like any other app used on a daily basis.
This approach reduces barriers to use and increases the frequency with which the catalogue is consulted and orders are placed.
OS Retail does more than simply display a list of products.
The app allows you to provide customers with a digital catalogue rich in content and commercial information: high-quality images, detailed product descriptions, stock availability, prices and customised price lists, technical documentation, videos, user guides, company news, promotions and exclusive offers.
All information is organised into categories and sub-categories to ensure simple and intuitive navigation.
OS Retail can be fully customised to reflect your corporate identity.
Logos, colours, images and content are adapted to the client’s brand, transforming the app into a genuine direct communication channel with your sales network and customers.
The end user thus experiences a consistent brand image across all digital tools used.
Thanks to the experience gained from numerous B2B projects, OS Retail can be enhanced with over 40 dedicated modules and features.
Among the most popular are:
This flexibility allows the platform to be adapted to the needs of companies operating in a wide range of sectors.
To be truly effective, a B2B e-commerce platform must interface with the systems already in place within the company.
OS Retail is designed to integrate with the leading business management software on the market, including:
Dedicated APIs and customised integration methods are also available to meet specific requirements or accommodate proprietary software. This ensures that catalogues, customers, price lists, stock levels and orders are always synchronised with the company’s management system.
Offering customers a B2B Ecommerce platform accessible directly on their smartphone means increasing order frequency, simplifying the purchasing process and improving the service provided.
With OS Retail, the company’s catalogue is always available, accessible and operational – even offline – transforming smartphones and tablets into a genuine point of commercial contact between the company and the customer.
A solution designed for companies that want to make the shopping experience simpler, faster and more modern,without compromising on integration with existing business processes.
